Simple and transparent

Start small.
Scale as you grow.

Choose the platform that fits your team today. All plans include onboarding support, while WhatsApp AI credits and WABA conversation fees are billed by actual usage.

Platform plans

Choose the right starting point.

Free trials are available and no credit card is required to start.

ESSENTIAL

Starter CRM

For small service businesses getting started with structured CRM.

RM10080/month
Pay monthlyBilled yearly at RM 960
  • Service cases and status workflow
  • Contact profiles and groups
  • Membership tiers and loyalty
  • Follow-ups and task reminders
  • Appointments and calendar
  • Quotation and inventory module
  • Marketing campaign tracking
  • Up to 10,000 contacts
  • iSMS SMS and email, credits extra
  • Email and phone support
Start free trial
ENTERPRISE

Custom & Reports

For organisations requiring tailored workflows, reporting and support.

Let’s talk
Designed around your requirements
  • Everything in Business
  • Custom report development
  • On-demand feature builds
  • Dedicated onboarding specialist
  • Staff training and setup assistance
  • SLA and support agreement
  • Multi-branch management
  • API integration support
  • Custom branding options
  • Quarterly review meetings
Talk to our team

The RM 150 monthly Business price is the iCRM platform fee. WhatsApp AI credits and WABA fees are billed separately according to usage.

WhatsApp AI credits

RM 10 for 2,000 AI replies.

One credit is used whenever the AI chatbot replies on WhatsApp. Credits never expire, activate instantly and can be topped up at any time.

RM 0.005per AI reply
STARTERRM 10

2,000 messages

About 67 replies per day
GROWINGRM 50

10,000 messages

About 333 replies per day
ACTIVERM 100

20,000 messages

About 667 replies per day
HIGH VOLUMERM 500

100,000 messages

Contact us for bulk needs
WhatsApp Business API rates

Pay only for the conversations you use.

These Malaysia rates are processed through iSMS and apply in addition to the Business platform fee and AI credits.

Conversation typeWhat it coversMalaysia rateBilling unit
MarketingPromotions, campaigns, offers and re-engagement messages sent by your business.RM 0.50Per message
AuthenticationOne-time passwords, login verification and identity confirmation.RM 0.10Per message
UtilityAppointment reminders, receipts, order updates and system notifications.RM 0.12Per message
ServiceCustomer-initiated chat covering AI and agent replies within an active window.RM 0.10Per 24-hour session
How the service window works

The 24-hour window is calculated from the customer’s latest message. Each new customer message resets the clock. AI and agents can respond as needed while the window remains active.

Real-world estimates

What might a typical month cost?

Usage varies by business. These examples show how the platform fee, AI credits and WABA activity work together.

AI REPLIES ONLY

Clinic or service shop

RM 150 platform + RM 10 AI credits + 500 service sessions at RM 0.10.

Estimated totalRM 210/mo
AI + REMINDERS

Tuition centre or salon

RM 150 platform + RM 10 AI + 300 service sessions + 200 utility messages.

Estimated totalRM 214/mo
AI + MARKETING

Retail or F&B

RM 150 platform + AI + service + utility + one 500-contact marketing blast.

Estimated totalRM 462/mo
FULL ACTIVE

High-volume service team

AI, agent replies, transaction messages and a 1,000-contact campaign.

Estimated totalRM 766/mo
Most AI-only or AI + reminder users spend around RM 160–230 monthly.

Optional marketing campaigns are the main factor that increases usage cost.

Get a tailored estimate →
Pricing FAQ

Clear answers before you begin.

What does RM 150 per month include?+

The Business plan includes full iCRM platform access, service cases, contacts, CRM workflows, WhatsApp Business API connection, AI chatbot, BizCloud App, e-learning and support. AI credits and WABA usage are separate.

How do WhatsApp AI credits work?+

Each automated AI reply uses one credit. Packs begin at RM 10 for 2,000 replies, equivalent to RM 0.005 per reply. Credits do not expire.

Can I control WABA spending?+

Yes. You pay for actual message activity, with no minimum usage commitment. Marketing messages are optional and can be scheduled only when needed.

Is there a free trial?+

Yes. A free trial is available for all platform plans and no credit card is required to start.

Can I upgrade or downgrade later?+

Yes. Contact the iCRM team when your requirements change and we will help move you to the appropriate plan.

Is Queue Management System included?+

QMS is priced separately. WhatsApp QMS is RM 599 setup + RM 100 monthly + RM 0.16 per message. Cloud QMS is RM 599 setup + RM 200 monthly.

Free trial available

Find the right plan for your workflow.

No credit card required. Our team will help configure the modules that matter to your business.

Book a personalised demo →